Business Owner’s Guide to Getting a Good Site

In this post we cover ways to make the website development process go smoothly. But first, some tips for selecting a website development firm: Communication is key: while it can be convenient to work with a business in your town it’s more important to find a company that communicates well, because you’ll likely do the…

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How to Fight Rigidicus Bureaucraticus

One of my favourite authors, Robert Anton Wilson, coined the term Rigidicus Bureaucraticus to describe the state of mind in which some people suffer unknowingly. Metaphorically speaking, our habitual and established thought patterns form grooves in our minds which eventually become solidified and seem to us to form the inescapable reality in which we live.

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Why You Can’t Afford to Ignore Social Media

Are you making the most of the advertising opportunities afforded to you by social media sites? Have you posted an instructional video to YouTube? Created a page for your business on Facebook? Are you tweeting? Have you explored any of the other free venues for communicating with your client base?

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Advertise on YouTube

From YouTube.com: Who’s on YouTube? In a word: Everyone. If the YouTube global audience were a country, it would be the 3rd largest country in the world with over 420 million unique visitors every month. There are two ways of advertising your business on YouTube – by posting a video (a great idea if you…

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iPhone Icons – Little Details Count

Smartphone users are a particularly internet-adept group of people; shopping on the go, reading e-books at the doctor’s office, and surfing your website while riding on the bus. If they like your site, they’ll want to bookmark it to the home screen of their phones for easy access later.

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