Here at AloeRoot, we really love books. We love sharing books that we’ve enjoyed, and so we announce the first in a series of book reviews: Michael Gerber’s The E-Myth Revisited is one of the most useful business books I’ve read to date. The principle is simple: if you’re building a business you need to…
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Business Owner’s Guide to Getting a Good Site
In this post we cover ways to make the website development process go smoothly. But first, some tips for selecting a website development firm: Communication is key: while it can be convenient to work with a business in your town it’s more important to find a company that communicates well, because you’ll likely do the…
How to Fight Rigidicus Bureaucraticus
One of my favourite authors, Robert Anton Wilson, coined the term Rigidicus Bureaucraticus to describe the state of mind in which some people suffer unknowingly. Metaphorically speaking, our habitual and established thought patterns form grooves in our minds which eventually become solidified and seem to us to form the inescapable reality in which we live.
Build an Inexpensive Portfolio with Blurb
Blurb.com allows you to design and publish your own book, starting at just $4.95 USD. Your book can be private (order copies just for yourself or your family if you like), or you can list it for sale on their website.
Why You Can’t Afford to Ignore Social Media
Are you making the most of the advertising opportunities afforded to you by social media sites? Have you posted an instructional video to YouTube? Created a page for your business on Facebook? Are you tweeting? Have you explored any of the other free venues for communicating with your client base?