Why You Can’t Afford to Ignore Social Media

Are you making the most of the advertising opportunities afforded to you by social media sites? Have you posted an instructional video to YouTube? Created a page for your business on Facebook? Are you tweeting? Have you explored any of the other free venues for communicating with your client base?

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Advertise on YouTube

From Who’s on YouTube? In a word: Everyone. If the YouTube global audience were a country, it would be the 3rd largest country in the world with over 420 million unique visitors every month. There are two ways of advertising your business on YouTube – by posting a video (a great idea if you…

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iPhone Icons – Little Details Count

Smartphone users are a particularly internet-adept group of people; shopping on the go, reading e-books at the doctor’s office, and surfing your website while riding on the bus. If they like your site, they’ll want to bookmark it to the home screen of their phones for easy access later.

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